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Why JSK Software
Web Promotion - SEO - Search Engine Optimization
Only launching a website on the Internet is not enough. You need the other people to know about your website. There are several methods, techniques and strategies called Search Engine Optimization (SEO) , Web Promotion, and Internet Marketing which can promote your website on the Internet.

The main purpose of SEO is to gain popularity and get the website listed on the first page of the Search Engine. We use ad hoc techniques and strategies according to the subject, topic, product line etc. of the website to promote it.

We are using all the advanced tools and utilities (including web-based tools) to enhance our SEO performance and effectiveness. We have also developed our own tools.

For example, we have developed our own Sitemap Generator to generate sitemaps for dynamic pages, as per the Sitemap Protocol. Very few people make use of sitemaps, but it's a very effective SEO technique and all major search engines not only recognize them, but also encourage the webmasters to use them.

SEO is an ongoing and multi-step process. These are the techniques and steps we follow to promote the website:

  • Website analysis
  • Keyword analysis on major search engines
  • Meta Tags analysis for each page
  • Static Content & Dynamic Content Analysis
  • Link Popularity - Back Links Analysis

  • Optimizing Contents - Static Contents & Dynamic Contents
  • Optimizing Meta Tags - Title, Description & Keywords
  • Optimizing Hyperlinks and Images
  • Ensuring correctness of HTML/XHTML Code
  • Improving Link Popularity (Directory Submissions, Internal Links & External Links)
  • Search Engine submissions.
  • Sitemap submissions as per the Sitemap Protocol.
  • Directory submissions
  • Forum Posting & Blog Posing
  • Article Posting
  • Newsletter Publications
  • Search Engine Results
  • Monitoring Website Traffic using Analytics Tools such as Google Analytics
  • Checking back links from various directories
Please note that we are not involved in "search engine hacks", i.e. illegal and illegitimate way of getting top ranking. And we also do not undertake such projects. Rather, we try and get the best results by following genuine and legitimate SEO techniques.

Several of our websites are having high-ranks and are listed on the first page of the popular search engines.
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